LUX VILLAS™

Dreams don't work until we do.

From concept to completion, we create sustainable, intelligent living spaces in the Canary Islands.

With ecological and social responsibility.

LUX Signature Collection

One-of-a-kind by design.

The LUX VILLAS™ Signature Collection represents proprietary architectural developments with ecological responsibility, smart technology and disciplined execution. Each residence is conceived as a complete signature product: distinctive in form, clear in asset logic and built for long-term desirability in Tenerife's prime residential market.

Villa Infinity Impressions

Villa Infinity architectural section drawing

Villa Infinity garden arrival alternative view

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Ready-to-build · construction stage

Villa Infinity

Villa Infinity is a ready-to-build signature residence conceived around the mathematical elegance of the infinity symbol. It combines iconic, non-replicable architecture with permanent Atlantic views, generous interior and exterior living, landscaped gardens, expansive terraces, two pools and a flexible 4-6 suite layout designed for privacy, hospitality and everyday comfort.

Its story begins with a single continuous loop: the infinity sign becomes architecture. Two flowing wings, connected by movement, light and water, turn a symbol of continuity into a residence shaped for timeless living.

The residence is planned as a complete sustainable luxury product: private garage, lift, photovoltaic system, smart-home infrastructure, high-efficiency technical systems and a clear construction path already in motion. In a supply-constrained prime location, Villa Infinity combines architectural distinction, ecological responsibility and long-term desirability for a private owner or investment-minded buyer.

Suites: 4-6
Pools: 2
Usable Area: 593.76 m²
Plot: 1,150 m²

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Who we are

Signature project developments with one accountable team.

LUX VILLAS™ is the proprietary signature line of B GROTH Asset Management S.L., created for sustainable, smart luxury developments in Tenerife's most established prime locations. We work deliberately anti-cyclically: instead of repeating what the market already understands, we shape rare architectural opportunities before their value becomes obvious.

Our architecture is mathematically inspired and nature-led. Proportion, rhythm, symmetry, infinity, flow and structural efficiency are translated into parametric geometry, so each villa can evolve from site, landscape, light, wind, views and privacy rather than from a standard luxury template.

We combine this design ambition with technical precision: structure first, clear planning, project development, client representation and governance from concept to handover, operation and clean exit. The result is bold, sometimes unconventional architecture that remains buildable, responsible and commercially legible.

With ecological and social responsibility, every project is shaped to respect its location, integrate with nature and create lasting value for owners, communities and the island.

The DNA of Boris Groth connects 35+ years in software engineering, simulation and AI with more than 12 years of real estate development on the Canary Islands. BIM, digital twins and clear governance help us test decisions early, reduce uncertainty and protect long-term value.

35+years systems thinking

12+years Canary Islands development

BIMAI / digital twin governance

Construcciones JJJMARTIN is an established long-standing project partner for building works, structure and shell construction, turnkey projects, renovations, as well as land development and civil works on Tenerife.

STRUCTUREbuilding works and shell construction

TURNKEY DELIVERYturnkey handover

RENOVATIONSrenovations and civil works

Boutique architectural model integrated with nature and geometric design principles

Our difference

Structure first. Designed, built and delivered with clarity.

Our work starts before architecture becomes form. We connect site, nature, design language, economics, approvals and execution into one coherent development logic.

One-of-a-kind residences

Each residence is individually conceived as an architectural statement with its own identity, never as a generic luxury villa.

Digital twin discipline

Design, cost, buildability, risk and operations are validated before decisions become expensive in the real world.

Accountable delivery

Planning, approvals, procurement, construction, handover and positioning stay connected as one accountable project framework.

Nature-led design logic

Architecture evolves from location, landscape and natural principles instead of being copied from a standard development formula.

What we do

Project development, client representation and governance for signature residences.

We turn signature project ideas into a clear development path: from site acquisition, concept and design intent through approvals, client-side representation during execution, handover, operation and market positioning.

A clear and precise project brief

Site logic, product vision, buyer profile and investment story translated into one practical starting point.

A tested decision model

BIM thinking, scenario checks, cost sensitivity and AI-supported validation before complexity becomes expensive.

A reliable delivery path

Approvals, procurement, contractors, budget discipline and quality gates managed as one accountable system.

A stronger market position

Handover, operations, investor communication and exit strategy aligned with long-term value.

Selected completed projects

Established track record.

Sold · New construction

Villa Aurea

Golden Ratio-inspired residence with nature-led spatial composition.

4 beds · 6 baths · 1,364 m²

Sold · New construction

Villa LUX-III

Site-specific design inspired by Cesar Manrique and the landscape.

4 beds · 5 baths · 182 m²

Sold · New construction

Villa LUX-II

Contemporary Costa Adeje development with controlled execution.

4 beds · 5 baths · 750 m²

Sold · New construction

Villa LUX-I

Design-led Roque del Conde residence with smart detailing.

4 beds · 5 baths · 750 m²

Sold

Villa Madroñal

Discreet Costa Adeje residence focused on privacy and restraint.

4 beds · 5 baths · Madroñal

Asset intelligence

From human vision to asset intelligence.

We do not treat development as a sequence of isolated tasks. We translate ideas, sites, capital, design and execution into one consistent decision model. Human judgement stays central, supported by BIM, digital twins, AI scenario thinking and disciplined documentation from acquisition to exit.

Boutique, not volume development

We do not develop copy-paste real estate. Architecture and design evolve from location, respect for nature and unique mathematical principles often found in nature itself: proportion, infinity, rhythm and balance.

Iconic architecture with discipline

Design ambition is paired with BIM, digital twins, AI-supported scenarios and disciplined documentation, so architectural uniqueness remains buildable, controllable and investable.

Ecological and social responsibility

Luxury only makes sense when it respects place, resources, nature and long-term value. We aim for responsible, site-specific residences integrated into nature rather than mass-market product repetition.

Beyond conventional development

Where conventional development often optimizes process, margin and repeatability, our approach starts with a rare idea, protects architectural authorship and turns it into a controlled asset path.

Contact

Looking for a signature project or sound investment?

Have an idea? Talk to us. Whether you are looking for a one-of-a-kind residence, a ready-to-build project or a structured development opportunity, we begin with clarity: location, feasibility, risk and execution path.

B GROTH Asset Management S.L. · Tenerife, Spain
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